What is your business name? Is there a personal meaning behind the name?
What do you call yourself? (e.g. health coach, career coach, marketing strategist, business manager)
Describe yourself (tell me a little bit more about how you got started running your business, what drove you to become an entrepreneur/business owner, etc.)
What does your business do? What problem does your business solve for your customers?
Who is your demographic/target audience?
Branding & identity Why did you start your business in the first place? What change did you want to make in the world?
How do you want to impact the lives of your customers and the community around you?
How do you want your customer's experience to be when they interact with your company/brand?
What makes your business unique?
Why should customers choose you over competitors?
Why should customers choose you over competitors?
What value or benefit do you bring to your customers' lives?
What can customers expect when they interact with your brand?
What kind of personality does your business have? (e.g. Reliable, authentic, innovative, friendly, professional, fun, trustworthy, bold, caring, sophisticated, humble, energetic, creative, empathetic, adventurous, knowledgeable, playful, inspiring, dependable, passionate, etc.)
What kind of language should your brand use? Polished and professional, or fun and casual?
How do you want your brand to sound when it talks to customers? Friendly and conversational, professional and formal, playful and humorous, informative and educational, casual and laid, or something else?
Are there any brands/websites that you like the look and feel of? If so, please copy them here.
Do you have any competition/competitors in your field? If so, please include their websites below.
Do you have any logos that you like/don't like? Please feel free to copy a few links below and explain for each logo.
Do you currently have a logo? If yes, what do you currently like or dislike about it?
Do you have any color preferences? Any colors you want to avoid? Why?
What kind of a logo type would you like?
Do you have any inspirational logos that you like? If so please link below.
Is there anything else I should know?
You're finished! SUBMIT QUESTIONNAIRE
Thanks for submitting! Once I have looked over your responses I will be in touch. 
